What Can DATA do For Your Business?

  • Posted on: 11 May 2015
  • By: interactive

If you’re a fleet owner, you’re sure to have heard of telematics and how much of a difference it can make to your business.  It doesn’t matter what sector you actually operate in, if vehicles are used in your value chain, then there will be challenges ahead when it comes to updating your fleet and investing in digital technologies.  Here are some tips that managers can use to make their fleet more effective in the future.

Integration, Integration, Integration

Many organisations make the mistake of using disparate fleet management systems which can lead to a significant waste of both fleet managers’ and drivers’ time.  Data may need to be entered multiple times or manually transferred between different applications and users will need to learn to use different products and software.

The solution to this is to use a platform rather than disparate point products.  If you don’t opt for a holistic system, then make sure that the system you choose is able to integrate with other software systems via APIs which means that developers will find it easier and quicker to ensure that existing systems communicate with the new fleet management software.


With so much information available to you, you may feel that you’re drowning in data!  For example, GPS devices usually update their position every two minutes – this means that a fleet of 5,000 vehicles will generate more than 3 million packets of information every day. 

Rather than spending too much time on detailed reports, look for valuable insights by defining some business rules to govern the movement of your fleet.  A telematics solution will allow you to set up alerts that will provide you with instant email notification when a rule is broken.  You should be able to use a Key Performance Indicator (KPI) dashboard that will allow you to monitor how your fleet is performing with specific areas of concern colour coded for easy identification.


Telematics technologies can be configured to monitor all of the company’s assets on a 24 hour basis.  Information like location, usage, vehicle speed and driver behaviour can be reported on.  The data received can be used to identify unwanted trends (such as using vehicles outside of work hours or dangerous driving) and assist managers in addressing any persistent problems.

Maximise your Resources

In large fleets in particular, assets may become under used or disappear entirely.  GPS tracking allows the fleet manager to account for every single vehicle to make sure they are being used efficiently.  It will also deliver to managers the information they need to make profitable decisions when purchasing or disposing of vehicles.

Speedy Problem Solving

In a large enterprise a small problem can often go unnoticed for quite some time, only being discovered when it results in a serious incident which could have future ramifications for the company.  However large or small your company, you can use telematics to set up alerts that will draw your attention to problems so that they can be fixed before they do any serious damage.

Going Global

Fleets that operate across a large region (or even internationally) may face difficulties when it comes to locating vehicles or communicating with drivers.  Telematics offers advanced mapping solutions that will allow managers to view the entire fleet or zoom in on a specific vehicle within the network.  Spatial clustering delivers more meaningful maps which will group your assets and provide you with clean and well organised date on the fleet in real time.